Analytics and Reports

Use the global dashboard and recording analytics to measure performance, conversation quality, and sales team dynamics.

1.Global Analytics Dashboard

The Global Analytics Dashboard is the business intelligence hub of the platform. It offers a "macro" view of the performance of the entire team over time, allowing you to identify patterns, measure the impact of training, and make strategic decisions based on aggregated data.

It is possible to filter all dashboard information by time periods, Activity Type and Activity Channel.

The dashboard is divided into two main tabs:

1.1 Measure the Volume and Quality of Your Activity

This section focuses on the volume and overall quality of your team’s interactions.

• Key Metrics:

  • Total Meetings: The total number of meetings recorded in the period.

  • Average Meeting Time: The average duration of meetings.

  • Average AI Score: The average quality score of all analyzed meetings.

Pay attention to the Average AI Score. If this number drops, it can be an early indicator that the team needs reinforcement in your sales methodology.

• Charts:

  • Activities by Activity Type: A visual breakdown of the number of meetings by each type.

  • Smart Categories: Analysis based on smart thematic categories.

1.2 Analyze the Dynamics of Your Conversations

This section analyzes what happens within conversations and the dynamics between participants.

• Key Metrics:

  • Total Questions: The total number of questions detected.

  • Total Speaking Time: The total amount of speaking time.

  • Spoken vs Silence Time: The proportion of time spent speaking versus silence.

• Charts:

  • Most Used Keywords: Identifies the most recurring topics in conversations.

  • Top Speakers: Shows which users speak the most.

The chart Top Speakers is very useful for analyzing whether sales reps are talking too much and listening too little. A good sales conversation usually has a balanced speaking time.

2. Analytics of a Single Recording

Unlike the Global Dashboard, Salescaling offers a "micro" view of detailed analytics within each individual recording. These metrics are found in the Detail View of any meeting or call, within the Analytics. They allow you to understand the dynamics and pace of a specific conversation.

2.1 Who Led the Conversation?

This table breaks down the contribution of each person in the conversation, allowing you to see at a glance who led the dialogue.

• Time talking / Average time %: Shows the total time and the percentage of time each participant spoke.

• Longest Monologue: Identifies the longest monologue (uninterrupted intervention) for each person, useful for detecting whether someone is dominating the conversation too much.

• Interventions: Measures the number of times each person intervened, which can indicate the level of interaction.

2.2 Visual Participation Timeline

This chart complements the previous table, visually showing when each participant spoke throughout the recording timeline. The green bars represent speaking moments.

2.3 Total Number of Questions

The AI counts the total number of questions detected in the conversation. To see the text of each question, you can go to the Questions tab of the transcript.

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